TheraMusic
TheraMusic began as a platform concept for general preventative mental health care, but through research and iteration, it evolved into a music therapy-focused solution. The challenge was to create a website that provided accessible, engaging, and credible music therapy resources for young adults struggling with stress, anxiety, and self-esteem, while reducing the stigma surrounding mental health.
- Conducted competitive analysis of mental health and music therapy platforms
- Led user interviews and persona development
- Designed site maps, task flows, wireframes, and high-fidelity mockups
- Conducted usability testing with 8 participants using Maze
- Iterated design for clarity, playlist creation, and improved navigation
In this project, the focus was on young adults navigating stress, anxiety, and self-esteem challenges, many of whom felt mental health care was stigmatized or inaccessible. The design balanced accessibility and usability with the emotional resonance of music, creating a platform that felt safe, intuitive, and engaging. By reframing mental health resources through the lens of music, TheraMusic demonstrated how preventative care can be approachable, personalized, and stigma-free.
- Delivered a concept platform that merges music therapy with preventative mental health care.
- Validated design direction: usability testing showed high task success rates and strong emotional connection to the brand.
- Proposed a scalable model (freemium) to encourage adoption while keeping care accessible.
- Addressed both user goals (connection, guidance, relief from anxiety) and business goals (engagement, differentiation in a crowded wellness market).
